Friday, January 29, 2016

A year in a start up!

A few days ago I was told that I completed a year at the start up Stylewhack and I just couldn't believe it! 

It seemed just yesterday that I met the founder of the start up at a FB group who was looking for writers and I thought of approaching her for the opportunity. My life has changed dramatically since that message I dropped to this young lady! It is so cliched, right? Meeting even your new boss over the internet ;)

This young lady named Shweta liked my writing style and thus began my journey of being a professional writer for a real time website! I started small with a series called 'What makes me Happy' talking about small and minute things in life which make me happy but which we often forget about. At that juncture of time, I wrote one article per week and was pretty much content with that volume.

Then we were hit by the tsunami called 'Shweta's atma' which suddenly rose into a die hard entrepreneur mode and we wanted to do much more with Stylewhack with all our focus on how to make it BIG! 

My real development started after this tsunami hit us where I started writing out of my comfort zone, taking up topics which were not at all my genre. I wasn't a success in a fortnight for sure. I still remember an article which I wrote on Anarkali dresses and it was a disaster. Me and Shweta have a hearty laugh even today thinking about that immature article!! But yes, I had this insatiable hunger to do well, to widen my horizons, to try something new, to challenge my comfort zone. And I did exactly that! I asked Shweta what more can I do, how else can I contribute other than writing and thus began the exciting ride at Stylewhack. 

I started as a Creative Writer and today I am the Executive Editor at Stylewhack, doing a lot more than I could have envisaged myself doing when I first joined Stylewhack. I edit, I come up with ideas, I am part of strategies, I brainstorm, I own and run individual projects and of course I write :) My personal growth at this startup has progressed in leaps and bounds making me capable enough to take on any challenges in the social media or writing world head on. My husband today says that I can cook up a story if I am given just 2 words ;)

Another major influential factor in my growth was the people I met through this startup. The team is a close knit family where we laugh, cry and swear together. Every individual is unique bringing something new to the table. I also came in contact with different people because of my work at Stylewhack - sometimes interviewing them, sometimes making cover stories on them and sometimes just researching them to come up with some solid stories. The Social Spotlight section is one such section, for which I met people who are selflessly making a difference to the society. I also got to be associated with some celebrities and I made a huge deal about it, publicizing it within my close friend circle and family ;) 

Saying all this, I still can't digest the fact that I have not met my team in person as yet. My team met this month sometime back and it is then I realized how much all of them mean to me and how much I want to be there with them. But till USCIS decides to grant us our visa extension, I think I will have to be happy with watching them from here for the time being!

The wild, crazy, mad gang of Stylewhack. Many of the faces are still missing in the pic!

Stylewhack is at a very promising stage today, growing exponentially and spreading some unheard stories. We still have a long way to go, to transform our venture into the dream destination we have been waiting always. But I am sure, we will reach there one day.....soon.

I cannot emphasize enough the bright sides of working in a startup. It gives you the adrenaline rush you don't experience in an organized set up where there are defined processes. And if you have a boss like mine who lets you do anything, then there is nothing more you can ask for ;)

This mug gifted to me by my boss which traveled from Mangalore to Pune to Denver and then to me in Palm Beach Gardens, sits right in front of me on my work desk. As I work on my laptop completing umpteen number of tasks each single day, the mug reminds me the love and respect I am showered at, at this start up!

PS - Check out the venture at - 
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